New Hope Network: Retail staff jeopardizing your sales? Here's how to get them advocating for your brand
Green Purse PR Founder & CEO, Lisa Mabe, wrote a new thought leadership article for the natural products industry now published on the New Hope Network's website.
What store employees tell customers about products can help or hurt sales. Here are a few things that manufacturers can do to help create awareness and encourage brand advocacy among retail staff.
Just Announced: Lisa Speaking at Healthy Retail Conference & Expo
We are excited to announce that Green Purse PR Founder & CEO, Lisa Mabe-Konstantopoulos, will be a speaker at the inaugural Healthy Retail Conference & Expo October 28-30 in Scottsdale, Arizona.
Lisa's session, Exploring New Demographic Opportunities, will focus on marketing to millennial moms. The session takes place Thursday, October 29th from 3-3:30 PM at the Scottsdale Fairmont Princess Resort.