We're excited to help introduce America to a new healthy snacking option made from jicama, a root vegetable not well known yet here in the USA. If you will be at the Natural Products Expo West trade show March 11-13, plan to discover JicaChips and their delicious new line of non-GMO, gluten free, baked chips.
In a recent issue of Kids Nutrition Report (KNR), I shared some of my insights on how companies can connect with new Millennial moms.
KNR is a France-based international journal focused on the burgeoning worldwide kids' nutritional marketplace, produced by the publishers of New Nutrition Business, the longest-established journal on the global food and nutrition business.
Supermarket News just published a new thought leadership article by our Founder & CEO, Lisa Mabe-Konstantopoulos, offering tips on how retailers can better accommodate new moms' desire to shop for healthier products.
Read the entire article on SupermarketNews.com here: http://bit.ly/1k7tpXk
Today’s moms are always on. In fact, a recent study, “The New Micro-Leisure,” found that Millennials in particular (Millennial moms included) rarely go 15 minutes without checking their phones. As I talk with moms, I often ask them what brands they follow on social media, and which companies inspire them the most online.
Ever wonder why one bottle of olive oil gets picked over the other, or how to get new moms coming into your supermarket more frequently? Or what about the brands and retailers that seem to get all the engagement online; ever consider why those companies' social pages are resonating with shoppers more than others?
We are excited to announce that Green Purse PR Founder & CEO, Lisa Mabe-Konstantopoulos, will be a speaker at the inaugural Healthy Retail Conference & Expo October 28-30 in Scottsdale, Arizona.
Lisa's session, Exploring New Demographic Opportunities, will focus on marketing to millennial moms. The session takes place Thursday, October 29th from 3-3:30 PM at the Scottsdale Fairmont Princess Resort.
