Winning with Whole Foods Market Shoppers
You don’t really know a shopper until you’ve shopped with them. That’s one of the premises that makes Green Purse PR unique and why shopper research is fundamental to all the work we do. Being successful at any retailer starts with understanding the shopper – knowing how they learn about products, how your products are likely to fit into their lifestyle and how to better serve their needs in order to create and maintain a connection (or relationship, if you’re lucky) with those shoppers.
For those brands whose products are sold at Whole Foods Market, we have created a one-hour webinar to stay current on how Whole Foods Market shoppers shop. Green Purse PR regularly conducts our own research, in the form of shopper interviews (some in person and some virtual) with Whole Foods Market and Amazon.com shoppers across the USA to keep a constant pulse on their opinions and behaviors. Our research uncovers how shoppers currently think, behave, buy and share, and what that means for brands with products are sold on shelves across America.
This syndicated research program, in the form of a 22-page report, plus a one-hour, virtual meeting with us, Winning with Whole Foods Market Shoppers, was created specifically for brands whose products are already sold at Whole Foods Market, or for companies intending to get their products onto the shelves of the retailer.
Here's exactly what Winning with Whole Foods Market Shoppers covers:
Insights around what makes Whole Foods Market shoppers unique, what she loves about the grocery retailer, how she researches products, what stands out to her at the retail shelf, shopper touch points and recommendations to get to know your shoppers.
Overview of Whole Foods Markets’ own shopper communications, such as The Whole Story Blog.
Media outlet list containing the top 25 media outlets and blogs that Whole Foods Market shoppers tell us they read.
List of the top 25 blogs and bloggers Whole Foods Market shoppers tell us they follow.
Direct quotes from Whole Foods Market shoppers about their values, how they shop, how they learn about products and how products fit into their lifestyles.
Recommendations to put your new knowledge to use and apply it to the Whole Foods Market shoppers who already buy (or are likely to buy) your products.
Best practices from leading brands who are “rock stars” on Whole Foods Market shelves.
Fee: $1,500 USD
Upon reading our report + having your one-hour consultation with us, you will have gained current and valuable insight into Whole Foods Market shoppers and identify tangible ways your brand or organization can connect with them. Contact us here to purchase + schedule your report and session.