The New Hope Network just published a new thought leadership article by our Founder & CEO, Lisa Mabe-Konstantopoulos, offering a recap from her recent speaking engagement at the 2016 Natural Products Expo West trade show.
I often hear from brands who have a difficult time explaining their products and their uses to consumers. From food products like herbal pastes and frozen coconut, to items such as hand-held blenders and tea accessories, I find that short, how-to videos are a great solution to educate.
